Understanding the Out-of-The-Box Testing

Out-of-the-box testing is a process used to lure in more clients by teaching or testing them on how they can handle stuff off the box. Mostly a delicate product. In majority of the business, if not all, they mostly focus on the comfort and/or satisfaction of the customer. Generally, they look for strategies that will boost their businesses and maximize their profit, all in the aim of luring customers.

What is Out-of-the-box- Testing?

This is a form of testing that mostly goes along with usability test and it is usually carried out whereby the users are observed removing a certain product from its origin (box). The testing is vital in establishing how spontaneous the set-up process for the software or hardware is for the users.

In dealing with electronics, the installation and customization of items bought can be such a difficult task, however, out-of-the box testing it will make users to familiarize with the new electronic.

How and Where it Can be Used

Many of leading companies perform the testing in order to find out how the customers will interact with the software device or product. A company could install a camera in the home of the client and watch them during the test session how they will unpack the box, which can be an efficient way to perform the test. Though the results could be complex in the sense that the user is constantly off the camera, it can give exact results than having a real time observer starring at them unpacking the box.

How to Conduct the Process

Generally, it is recommended to have a video camera and a natural environment in conducting this test. When the user has unpacked the box, they will want to install the given device. After taking the device from the box and accurately installing it, the marks/points are given in relation to the area of probable factors. For instance, how fast or simple was it to take the device from the box? How innate was it for the user to install the software?

You will realize that some users being tested have difficulties in opening up the box and/or taking out the given product. However, the most important stage is the setting up or the installation. You must make an analysis of the set up stage. If the stage is carried out successfully, it will show an ease of use. Once everything is identified and the mistakes pointed out, you will make an analysis and note why the wrong choice was taken and then you will come up with a relevant customization to fix the problem. The main objective is that the installation or setup of that given device be as spontaneous as possible.

Having an out-of-the-box testing will always help customers use devices with care and with less difficulties because a later correction is made if any faults are realized. Keep in mind that a successful test is best done when an actual person is not present, but you monitor via the camera that can be hidden for efficient and true results.

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Megan Wilson
Megan Wilson is user experience specialist & editor of UX Motel. She is also the Quality Assurance and UX Specialist at WalkMe Megan.w(at)walkme.com
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