Great demand always exists in the market for software and websites that are unique and innovative. Any designer who is able to deliver the right software to the market may have a huge hit on their hands. The same can be said regarding the publication of an awesome website. The criteria for defining the right software or website do not always have to be ambiguous. Usually, the best software or website is the one that offers the greatest User Experience (UX). Truthfully, unless the software is user-friendly and really does deliver what it claims to be able to do, then the value of the software/website is questionable. Designers positively must be aware of this fact. For those who want to see their new release be welcomed in the market, the release should embody four critical elements of a great software user experience: simplicity, clarity, engagement level and accessibility.
Simplicity and a great Ux software go hand in hand. Now, there may be more than a bit of confusion surrounding what simplicity is. Simplicity does not mean the software or the website has a low level of functionality. Rather, it means anything that is not necessary is eliminated so the user can easily and quickly take advantage of the important components and features offered. A website loaded with a lot of clutter and software packed with useless features both undermine the user experience and contribute to user confusion and frustration. Streamlining every aspect of the product is a must in order for the user experience to be a simple one.
Clarity can be considered another way of saying the user experience must be one that is rooted in clarity. There are quite a few reasons why design must always embody clarity. For one, the potential for the user to make mistakes. When the user is confused or unclear about any tasks he/she has to perform, mistakes are possible. A user who frequently errs when using software is likely going to stop using it. Clearness in visual design is another must. Anyone who loads up a software program that presents a truly confusing platform is going to be very annoyed. No one likes to fish around a software platform or on a website to figure out how to use it. Truly awful visual design can lead some to being confused what a software program is even for.
3. Engagement Level
Engagement level is another one of those intangible elements that is hard to explain. Basically, how engaged a person is in terms of the value of a program revolves around how much use or personal sense of satisfaction is gained. In a sense, there is both an emotional and psychological sense of attachment to a software program that leaves users with a positive feeling about it. This positive feeling eventually is reflected in claims of a great software user experience. The benefits to the designer are tremendous when the attitude of the user is along these lines. For one, the user is likely going to be very loyal to whatever product the designer releases. Positive assessments on the part of the user means good reviews and customer referrals. And while it may seem quaint, a great deal of personal satisfaction can be achieved on the part of the designer since the work he/she has done is being well received in the market.
Accessibility is another word that makes designers cringe when they hear it. The reason is they have very narrow assumptions about what accessibility refers to. In the broadest of definitions, accessibility can be described as making a website or software program accessible to the widest range of people possible. On the surface, this is certainly not anything bad. Designers, however, assume that accessibility means delivering accessibility refers to visual looks that are bare and sparse and features that are very minimal and limited. This is not the case at as even those who are not computer or tech savvy general can figure things out given enough time and an easy platform to work with. Just make sure that users are able to understand the product they are working with and can navigate it effectively, which can be done simply with a platform like WalkMe. Accessibility hinges on attributes such as these.