In this week’s best in UX, we ask some serious questions about who can serve up the best UX, whether your UX is a now or later sort, and we even analyze some important UX outreach results in order to boost your own. 1. How Restaurants Can Serve Up the Best User Experience Amelia Bernier’s article looks at the restaurant experience, and in particular, how to incorporate mobile experiences into the restaurant experience in order to turn first-time visitors into regulars. 2. Now and Later User Experience Design In Lawson Kurtz’s article, he outlines the now and later user experience design strategies that focus on users short term and long term needs. “Later” Design may be difficult for many of us to understand but Kurtz’s article helps us all get a better understanding of just how to design for now and then. 3. Mega Menus: Friend or Foe? In this article by Meryl Enerson, she tackles the difficulty with using the mega menus as a way to provide quick access to buried pages or data on their sites. She focuses particularly on those mega menus which work, and those which don’t, so that you can grasp just how important mega menus can be to UX. 4. UX Outreach Results: What Do Those in the User Experience Field Care About? Danielle Goodman’s article looks at the app community and particularly what those responsible for app UX are going to be focusing on this year. The trends are interesting. From data mining to rapid prototyping, dashboard design to “sticky” user experience, there are a good number of trends that are worth taking a second look at. 5. 10 Tactics to Boost Your User’s Experience Finally we outline 10 key tactics to boost your user experience guidelines in 2015. From a clickable logo to easy to use navigation, these tactics are bound to improve your UX and give your site a refreshed experience.